Solitics introduces Predictive Customer Loyalty, a powerful new feature designed to help brands better understand customer engagement, anticipate future behavior, and drive more effective marketing strategies.
With this feature, businesses can forecast the loyalty level of their customers’ members over 1, 3, or 6 months, enabling proactive retention efforts, smarter segmentation, and personalized marketing campaigns.
What’s New?
1. Predictive Loyalty & Insights
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The Loyalty Prediction model estimates a member’s total future deposits, helping businesses focus on high-value customers.
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The Loyalty Prediction model defines loyal customers based on industry-specific behaviors.
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These insights allow teams to identify at-risk customers, nurture loyal members, and optimize marketing spend based on predicted value.
2. Seamless Integration into CRM & Segmentation
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Directly accessible from the CRM page - see predictions immediately.
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Use in segment-building - create hyper-targeted marketing and engagement strategies based on loyalty status.
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Flexible filtering - sort and filter by prediction timeframe (1, 3, or 6 months) for precision targeting.
3. Smarter Engagement & Retention Strategies
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Prevent churn - Identify and re-engage members before they leave.
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Personalize offers - Tailor promotions based on predicted loyalty to maximize revenue.
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Optimize spend - Focus marketing resources on customers with the highest potential value.
4. Access & Availability
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Available for brands with the Predictive Insights feature enabled.
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Contact your account manager to activate predictive loyalty & LTV modeling for your business.